ACD Marketing Agency

Advertising Options for Your Business

Clive Davy — Sat, 14 Jun 2025 10:54:22 +0000

In today’s competitive marketplace, choosing the right advertising channels can significantly impact your business growth and return on investment. At ACD Marketing, we understand that each business has unique needs and audiences. Below, we explore both online and offline advertising options suitable for small/medium businesses, to help you make informed decisions about where to invest… Read More »Advertising Options for Your Business

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Top 5 Ways a Bristol PPC Agency Can Improve Your ROAS

Clive Davy — Thu, 13 Mar 2025 20:13:39 +0000

Return on Ad Spend (ROAS) is the holy grail of PPC advertising. Whether you’re a Bristol-based startup or an established local business, maximising the return on every pound spent on digital advertising can make the difference between a campaign that drains resources and one that drives sustainable growth. While managing PPC campaigns in-house might seem… Read More »Top 5 Ways a Bristol PPC Agency Can Improve Your ROAS

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How to Choose the Best PPC Agency in Bristol: A Complete Guide

Clive Davy — Sun, 09 Mar 2025 12:19:30 +0000

In the competitive digital landscape, finding the right PPC agency in Bristol can be the difference between wasted ad spend and significant business growth. With numerous agencies claiming to be the best, how do you separate the true experts from those making empty promises? This comprehensive guide will walk you through everything you need to… Read More »How to Choose the Best PPC Agency in Bristol: A Complete Guide

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Building Trust: A Look at Ways to Collect First Party Data in the Age of Privacy Sandbox

Clive Davy — Wed, 07 Aug 2024 07:42:45 +0000

In today’s digital age, data is king. Businesses rely on customer information to understand their audience, tailor marketing efforts, and ultimately drive sales. But with growing concerns about online privacy, the way we collect and use data is undergoing a significant shift. Here in the UK, we’re at the forefront of this change, and understanding… Read More »Building Trust: A Look at Ways to Collect First Party Data in the Age of Privacy Sandbox

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Google’s Surprise U-Turn on Third-Party Cookie Deprecation. What Now?

Caro Davy — Mon, 29 Jul 2024 16:59:34 +0000

Going… going… not gone! In a surprise turnaround, on 22 July Google announced that it would not be deprecating third-party cookies in its Chrome browser after all. For the moment, at least… Google first announced plans to phase out third-party cookies as part of its Privacy Sandbox Initiative in 2019. Since then, the date has… Read More »Google’s Surprise U-Turn on Third-Party Cookie Deprecation. What Now?

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How Will Google Privacy Sandbox Affect Your PPC Advertising? (And what can you do about it?)

Caro Davy — Sat, 18 May 2024 10:59:21 +0000

Most businesses will be aware of the Google Privacy Sandbox Initiative, not least because of the recent news that third party cookie deprecation in the Chrome browser – one of its key proposals – has been postponed by Google for the third time. Full deprecation is now planned for early 2025, subject to regulatory approval.… Read More »How Will Google Privacy Sandbox Affect Your PPC Advertising? (And what can you do about it?)

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Strategies to Improve Quality Score

Clive Davy — Mon, 29 Apr 2024 17:14:41 +0000

PART 2: How To Boost Your Google Ads Quality Score: Actionable Tips for Better Performance Working on improving your quality score should be high on your priority list. A higher quality score not only saves you money by reducing your costs-per-click, but it also enhances your ad’s visibility and positioning, giving you a better chance… Read More »Strategies to Improve Quality Score

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Google Ads Quality Score

Clive Davy — Fri, 15 Dec 2023 09:14:17 +0000

What Is Quality Score And Why Is It Important in Google PPC Ads? Introduction: Google PPC Search Ads are an essential tool for any business wanting to promote their products and services online. Since Google is the most used search engine, accounting for almost 90% of all Internet searches, Google Search Ads will give you… Read More »Google Ads Quality Score

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Zero Cost Marketing – Can You Promote Your Business For Free? Part 7: Other Ideas And Roundup

Caro Davy — Sat, 11 Nov 2023 11:25:21 +0000

In this last of our series of posts about marketing your business for little or no cost, we’ll recap on the ideas we’ve already covered. We’ll also briefly cover a number of other promotional ideas. And we’ll finish with a few which perhaps require a little more courage, but could be very effective if used… Read More »Zero Cost Marketing – Can You Promote Your Business For Free? Part 7: Other Ideas And Roundup

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A Winner Or A “Binner”? 5 Bits Of Marketing Jargon We Love… Or Hate

Caro Davy — Sat, 14 Oct 2023 12:05:43 +0000

Business-speak. We’ve all heard it. We’ve laughed or cringed at it and perhaps used it. But whether or not we have personally leveraged data or reached out to colleagues across the pond to drill down and identify the low-hanging fruit in a project, most of us are probably familiar with a lot of general business… Read More »A Winner Or A “Binner”? 5 Bits Of Marketing Jargon We Love… Or Hate

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